EHAAT’s identity had run its course. It was tired and lacked the appeal it needed to attract vital donations. The aimwas to retain the equity of the brand with the public but at the same time inject a much needed vitality.
A new visual identity was developed from the existing rotor blade graphic and unified the two counties into one coherent brand. The livery was developed from the new brand identity and came into operation in June 2017.
Branding | Website | eMarketing | Advertising | Literature
Created whilst at Simplify Branding